Building a New Category

The first buy bot for X Communities. Real-time animated video alerts for on-chain activity, posted directly into the community feed.

Context

01

I noticed a shift happening in crypto. More and more DeFi projects were creating X Communities as their main hub, moving conversations, announcements, and community identity onto X instead of relying solely on Telegram or Discord.

But as these communities grew, something was obviously missing. On Telegram, every token community has a buy bot. It shows real-time purchases, celebrates milestones, keeps the chat alive. It's the heartbeat. On X Communities? Nothing. No tool to surface on-chain activity, no way to show momentum, no automated engagement layer. Zero.

I was the first to build it. Under Degen Builds, I created a category that didn't exist. There was no competition because the product itself had never been made.

01Product Strategy & Concept
02Visual Identity & Branding
03Platform UX/UI Design
04Video Alert System Design
05Crypto Payments Integration
06Dashboard Implementation

The Problem

02

Without automated content, X Communities go silent between manual posts. Members lose interest, momentum dies, and the community feels abandoned. The need is clear: communities need a way to stay alive and keep members engaged 24/7.

The gap

Buy bots solve this on Telegram. They've been the heartbeat of crypto communities for years. But X Communities had nothing. No alerts, no on-chain signals, no automated engagement. Every community was flying blind.

A buy bot turns on-chain activity into visible, shareable content that lives inside the community feed. Every buy, every milestone, every whale move becomes a post that keeps the community alive without anyone needing to manually create content.

Product Thinking: 6 Events

03

From my experience in the crypto space, I identified the 6 events that actually matter to a token community. Not a generic list of blockchain data. The specific moments that drive engagement and tell a community story.

Why video, not images

I made an early decision: every alert would be an animated video, not a static image. Videos are inherently more eye-catching in a feed. They autoplay, they move, they stop the scroll. But beyond engagement, I knew my design and motion background could produce something nobody else in the space was doing. Each event type got its own scene with carefully considered information hierarchy: what data matters at a glance, what creates excitement, what builds the narrative of a token's momentum.

I designed every scene from scratch: layout, data visualization, animation timing. The result is a system where each alert type looks and feels distinct, but they all belong to the same visual language.

Buy Streak: The Star Event

The math problem

A token like Solana can have 58,000+ buys per day. Posting each one individually would spam the community into oblivion and burn through credits instantly.

The Buy Streak solves this by aggregating buys into timed intervals: 30 minutes, 1 hour, or 2 hours depending on the preset. Instead of 58K individual alerts, you get ~15 high-impact momentum posts per day. This wasn't just a feature. It was the fundamental product decision that made the entire service viable. Without aggregation, BuyHypex can't exist for any token with real activity. With it, every token works.

The iteration was mostly about information design: what data to include in each event type, what to leave out, how to make a streak feel like momentum without overwhelming the viewer. The Buy Streak became the star. It doesn't spam the community, but it keeps it bullish and constantly updated. That balance is what makes the system sustainable.

Buy Streak aggregation: from thousands of individual buys to high-impact momentum posts

The Experience

04

Three UX decisions shaped how users interact with BuyHypex. Each one removes friction and meets the crypto audience where they are.

Instead of overwhelming users with dozens of configuration knobs, I designed 3 presets that auto-calibrate everything based on token activity. The user picks an intensity level. The bot handles the rest.

Conservative

~300 posts/month. Streaks every 2h. Top 0.5% whale threshold. For low-activity tokens.

Moderate

~450 posts/month. Streaks every 1h. Top 1% whale threshold. Default for most tokens.

Active

~600 posts/month. Streaks every 30min. Top 2% whale threshold. For high-activity tokens.

Three activity presets: Conservative, Moderate, Active

The Hypex Feed

05

The bigger realization

Every active BuyHypex bot generates real-time data: community member counts, buy volume, holder growth, whale activity. Nobody has this data aggregated in one place. In fact, no product can even measure how many members an X Community has. BuyHypex is the first.

That's the Hypex Feed. A live, public leaderboard of every active bot on BuyHypex. Think of it as Dexscreener, but for X Communities. Bots jump to the top when events fire. The most active communities are always visible.

This turns BuyHypex from a tool into a discovery platform. Anyone can browse the feed and find the biggest, most active X Communities, data that literally doesn't exist anywhere else. Every bot that goes live adds to the network, and every event makes the feed more valuable.

Hypex Feed: live leaderboard and discovery platform for X Communities

Visual System

06

The brand needed to feel crypto-native without falling into the generic dark-mode-with-neon trap. BuyHypex is a product that generates hype. The identity should carry that energy while staying clean enough for a professional tool.

Logo

Custom mark where B and H merge. Reads as both letters simultaneously. Works at any scale.

Color System

#6FFF65 green as primary accent. Signals activity, growth, buy energy. Deep darks for panels and backgrounds.

Typography

Kufam as primary. Bold, geometric, crypto-native. Inter for secondary UI elements.

All colors are defined as Tailwind theme tokens for consistency across the entire product. The text color (#F0FFEF) is a green-tinted white, warmer than pure white, subtly tying everything back to the green accent without being obvious.

BuyHypex logo: B and H merged into a single mark

Outcome

07

BuyHypex is live and processing real communities. The product shipped as a complete system: bot engine, dashboard, crypto payment flow, and the Hypex Feed as a discovery layer.

Launch Results (Week 1)

29.8K Impressions

First week of organic reach across X Communities

5.4% Engagement Rate

2x industry average for crypto content

Video Alerts

6 animated event types posted automatically

Smart Presets

3 activity levels, zero manual config

Anonymous Access

Bot codes for privacy-first management

Hypex Feed

Live discovery platform for X Communities

Multi-Chain

20+ blockchains supported out of the box

First Mover

Created a category that didn't exist

One decision I'm particularly proud of is integrating BuyEmojiBot custom emojis into every BuyHypex video alert. Both products live under Degen Builds, and connecting them expands the ecosystem. A BuyEmojiBot customer now sees their emojis in a new context, and a BuyHypex customer discovers another tool they didn't know existed. Products that feed into each other.

I also built internal event types that publish directly to BuyHypex's own public X feed: top volume tokens of the day, macro economy updates, BTC stats every Sunday. These aren't client alerts. They're free content that keeps the broader crypto community engaged with the brand and delivers value in a way that nobody else is doing in this format. The product doesn't just serve its clients; it builds its own audience.

Building a product where the category doesn't exist means every decision is a first decision. There's no reference point, no benchmark. The event taxonomy, the preset system, the Hypex Feed. All designed from first principles. That constraint is also the freedom. When nothing exists, everything you build is the standard.